Last updated: [20-10-2014]
At DNN24-7, we uphold a transparent, ethical, and responsible advertising framework that complies with Google AdSense, Google Publisher Policies, Interactive Advertising Bureau (IAB) standards, and Federal Trade Commission (FTC) advertising disclosure regulations. We maintain a clear distinction between editorial content and advertising materials, ensuring our readers can easily identify sponsored promotions. Any content that is paid for, sponsored, or influenced by third parties is clearly labeled as “Advertisement,” “Sponsored,” or “Advertorial” to maintain trust, credibility, and compliance with international advertising laws and digital publishing standards.
We believe that advertising should serve both the interests of readers and advertisers without compromising journalistic integrity or user experience. Our editorial team operates under a strict policy of independence and non-interference, meaning that advertisers, sponsors, or commercial partners do not influence editorial decisions, headlines, story selection, or reporting angles. This ensures that all news coverage on DNN24-7 remains objective, factual, and free from commercial bias. We maintain a strong firewall between advertising and editorial departments to preserve the credibility and authenticity of our journalism.
DNN24-7 does not accept or display deceptive, misleading, or harmful advertisements. We strictly prohibit ads that contain false claims, hate speech, misinformation, illegal content, unsafe products, or discriminatory messaging. In compliance with Google AdSense and Google Publisher policies, we also restrict ads related to malware, adult content, weapon sales, tobacco products, and any form of misleading financial schemes. Furthermore, our advertising partners must adhere to data privacy laws, including the EU General Data Protection Regulation (GDPR), California Consumer Privacy Act (CCPA), and Nigeria Data Protection Act (NDPA), ensuring that users’ personal data is never misused or shared without consent.
We prioritize user safety, relevance, and experience by continuously monitoring all ad placements across our website. Every advertisement undergoes a content and compliance review to verify that it meets both legal and platform-specific standards. DNN24-7 works closely with reputable advertising networks and demand partners to ensure ad quality, brand safety, and alignment with our editorial principles. We do not tolerate clickbait, pop-up spam, or intrusive formats that interfere with user navigation or accessibility. Our goal is to create a safe, respectful, and engaging digital environment for every reader.
Advertisers and sponsors who wish to collaborate with DNN24-7 are responsible for ensuring that all submitted materials comply with applicable advertising and consumer protection laws, including those enforced by Google, the FTC, the Advertising Practitioners Council of Nigeria (APCON), and other regulatory bodies. We reserve the right to reject or remove any advertisement that violates our policies, misleads the public, or conflicts with our editorial mission. DNN24-7 values transparency and mutual trust in all business relationships, and we actively promote advertising that aligns with truth, ethics, and public interest.
For all advertising inquiries, brand collaborations, or sponsorship opportunities, please contact our advertising department at ads@dnn24-7.com. Our team will provide detailed information on ad placement options, campaign requirements, pricing, and compliance guidelines. DNN24-7 is dedicated to maintaining a responsible advertising ecosystem that respects user privacy, promotes legitimate businesses, and contributes to the sustainability of independent journalism. We remain committed to Google’s advertising integrity principles and to upholding the highest ethical standards in digital media publishing.
If you have questions or feedback about our Editorial Code of Practice, please contact us at editor@dnn247.com.
